How to print your book

As a self-publishing creative, you've taken a significant step by completing your book. The next crucial phase involves bringing your creation to life through the printing process.

Book printing is a fundamental and universal process that applies to every physical copy, regardless of genre. Whether you're an aspiring children's book author, a talented photographer, a creative comic book artist, or an independent writer, a firm grasp of the book printing process is vital for determining the outcome and cost of your project.

In this discussion, we aim to explore the essential steps for professionally printing your book. We will delve into the various printing options available to self-publishers, providing insights into the advantages and disadvantages of each. We will also clarify printing terminology, such as paper type, binding options, ISBN, barcodes, and the proofing process.

With this knowledge, you will gain the confidence to navigate the printing process effectively, ensuring your book meets the standards of a bestseller. We understand that budget concerns are significant, and we will share strategies to help you manage printing costs without compromising on quality.

Printing Options for Your Book

When it comes to printing your self-published book, you have two primary options: offset printing and print-on-demand (POD). Each method has its merits and drawbacks, but in most cases, POD tends to be the preferred choice for self-published creators, while offset printing may be more efficient for publishing houses working with established authors.

Offset printing is a traditional and cost-effective method suitable for large print runs. It involves the creation of metal plates to transfer ink onto rubber blankets and, finally, onto the printing surface. This process is an industry standard for delivering high-quality results in large quantities and is ideal for creators with substantial demand for their books. However, offset printing requires higher upfront costs due to plate creation and minimum print quantities, and managing inventory can be challenging when demand is uncertain.

Print-on-demand (POD) is a modern printing method that has revolutionized self-publishing. With POD, you print books as you receive orders, eliminating large financial investments and the complexities of inventory management. POD reduces upfront costs, as you only print books when orders come in, saving on storage and logistics. It offers the flexibility to print single copies or small batches, making it ideal for testing the market or reaching niche audiences. However, the cost per unit may be higher than offset printing for larger quantities.

Choosing a Printing Service

Selecting a reliable printing service that meets your specific requirements and publishing standards is the next crucial step in the book printing process. With numerous digital book printers available, it's essential to evaluate several factors when making your decision.

  1. Services offered: Start by assessing the services provided by different printing companies. It's generally advisable to work with providers that specialize in book printing, as they typically have the experience, expertise, and technology tailored to your needs.

  2. Printing quality: The quality of your book is paramount, so carefully examine samples of previous work by potential printing services. Request print samples or look for books they've printed to assess paper quality, binding, and overall finish. A professional printing service should consistently deliver excellence.

  3. Customization options: Consider the level of customization each service can offer for your book. Ensure they provide a variety of paper choices, finishes, and binding options to bring your creative vision to life. Look for the flexibility to create a unique and visually appealing book that aligns with your artistic direction.

  4. Turnaround time: Time is of the essence in publishing. Inquire about each service's production timeline and turnaround times, making sure the company you choose can deliver within your desired timeframe without compromising quality.

  5. Pricing and quotes: Obtain detailed quotes from multiple printing services and carefully review their pricing structures. Compare costs for different quantities and evaluate any additional fees or setup costs. Strike a balance between the overall cost of self-publishing your book and the level of service and quality provided.

  6. Reputation and reviews: Research the reputation of each printing service by seeking customer reviews and testimonials. This will provide insight into the service's reliability, communication, and the satisfaction of past clients.

  7. Distribution: Consider the shipping options and distribution capabilities of each printing service. Ensure they can handle the distribution of your book to various retailers or directly to customers, depending on your preferences.

  8. Proofing process: Verify the proofing process of each service to ensure you can review and approve a physical copy (proof copy) of your book before the full print run. This review is crucial for catching any potential errors or layout issues before your book goes into production.

Working with the right printing partner can significantly impact the delivery of a beautiful, high-quality product that exceeds your readers' expectations and represents your work in the best possible light.

Essential Elements for Printing Your Book

Before submitting your work for printing, several essential elements must be in place. These include preparing your manuscript, choosing paper and binding options, and carefully managing printing costs. Here are the key components to consider:

  1. Manuscript: Preparing for Print

    • Margins: Adequate margins ensure that your text remains clear of the page's edges, preventing content from being cut off during printing and binding.

    • Font selection: Choose a legible font that matches your book's genre and style.

    • Page numbers: Include consistent page numbers throughout your manuscript for easy navigation.

    • Headers and footers: Add headers with the book's title and chapter names for reference.

While polishing your manuscript, consider investing in developmental editing services to enhance your book's structure, content, and style.

  1. Professional Editing and Design

    • Professional editing: Hire an editor to eliminate errors, typos, and grammatical mistakes, ensuring a well-edited book.

    • Book design: Invest in professional book design to enhance marketability and curb appeal, both for the cover and the interior layout.

  2. Paper and Binding Options

    • Paper weight: Different paper weights affect the thickness and durability of your book.

    • Paper color and finish: Paper color and finish contribute to the overall aesthetics of your book.

    • Binding options: Select a binding method that suits your book's purpose and style.

  3. Cover Options: Paperback vs. Hardcover

    • Consider your book's genre, target audience, and budget when choosing between paperback and hardcover covers.

  4. Typeface: Choosing the Right Font

    • Prioritize readability and legibility when selecting a font.

    • Match the font to your book's genre and tone.

    • Maintain consistency in font usage.

    • Experiment with font sizes and line spacing to find the right balance.

    • Seek feedback on font choices to ensure readability and appeal.

  5. ISBN and Barcode: The Essentials for Distribution

    • Obtain an ISBN to distinguish your book in the market.

    • Barcodes facilitate accurate scanning at bookstores and are essential for retail distribution.

  6. Proofing: Ensuring Perfection

    • Request a physical proof copy of your book before the full print run.

    • Consider hiring a professional proofreader or copy editor to catch any remaining errors or layout issues.

  7. Cost Considerations

    • Be mindful of setup costs, per-copy costs, shipping expenses, and any additional charges.

    • Implement cost-saving strategies such as print-on-demand for lower upfront costs, digital printing for short print runs, and standard trim sizes.

By understanding and addressing these essential elements, you can ensure a smooth journey toward printing your book and bringing your creative work to life.

Blurb is a print-on-demand service designed by and for indie self-publishers. Our user-friendly bookmaking software tools, extensive customization options, and convenient print and distribution capabilities offer a cost-effective solution for self-publishing your book.

With Blurb, you print only what you need when you need it, reducing upfront costs and minimizing inventory risks. You can leverage Blurb to help sell and distribute your book across popular channels, including Amazon.